Create Content Fast Tutorial 6 – Plain & Simple Writing

 

The elegance of this system is in the simplicity. There are
really only four steps, and the last one is to simply write
out your articles after the groundwork has been laid!
Although the step-by-step process is simple, we will give
you detailed ways to add extra oomph to each step of the
writing process to help you develop your Speed Writing
skills.

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Obviously, most writing begins by brainstorming potential
articles. And, this system is no different. However, for
Internet marketers it is this step that can decide how much
subsequent attention your articles get. If you pick the
wrong topic or the wrong keywords, the search engines might
ignore your articles in favor of other sites that used
these techniques to increase traffic. At the very least,
you might find yourself on page 20 of the search results,
while your competitors rank on the first three pages of the
search results.

Secondly, you want to have some idea of the types of
structures that certain topics follow. Maybe you are doing
a ‘how-to’ article and want to write something in that
genre. People who read how-to articles follow a certain
structure. There are actually seven different structural
outlines that we’ll discuss that can help you lay out your
thoughts quickly and research only the material that is
relevant to the article. So, you will add your topic and
choose a relevant structure, then you will need to do
research.

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Thirdly, after you have the topic, you still need to branch
out to see how many articles or stories can be created from
that single topic. You will need to spend some time mind
mapping (a way to organize your research and brainstorming)
your topic to figure out just how wide a topic it is and
whether you should stick with it or try something that is
more flexible and easier to write. There are tools we will
go into that will help you do this and still be able to
write your articles without having to exit the software.
That’s it for the background preparation work! Then, you
can sit down and write not just one, but many articles from
that little extra time you spent preparing your writing
session. Not only that, but you will find that the articles
that you turn out are higher quality and have the potential
to draw a larger audience because you started out with this
in mind, as an Internet marketer, and didn’t just write
things haphazardly.

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Utilizing Online Tools for Topics

There are various strategies to brainstorm new topics.
Since this particular step is the one that will lay the
groundwork for all the others, we will go into it in fine
detail in the next chapter. However, for now, be aware that
you can find topics by researching the major search engine,
Google, and finding what keywords are being searched
heavily there. Google makes it easy to do by giving people
free access to their keyword tool. This will be discussed
more in Chapter 6. However, you do need to understand the
reasoning behind using keywords and how best to use them
before we get to that chapter.

Key phrases are a set of keywords put together that are
being used in advertising or being tracked by Google due to
the search volume they generate. If they are being used in
Google’s Adwords campaign, then they have an associated
cost-per-click established that the advertiser pays to use
them in their campaigns. The higher the payout for certain
key phrases, the higher the competition for web publishers
to add them to their content in the hopes of making money
through associated Google advertising. Another way that key
phrases are tracked is through the volume of searches,
instead of the cost-per-click. So, when you use the keyword
tool, you can type in a topic and find out what other key
phrases are out there being searched or competed for
because of their monetary value. Either way, it’s an
excellent way to start generating ideas for topics.

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You will find that when you add a keyword to the tool, it
will come up with other key phrases that can lead you to
think of better ones as you go along. These spin-off
phrases may lead to other ideas for topics that you might
not have thought of if you hadn’t used the tool. From this
exercise, you can start to create titles that engage
readers and search engines, alike! And, they will be
directly related to garnering either more traffic for your
site or more advertising revenue, and Internet marketers
dream!

Keep an Eye out for Tutorial 7

All the Best, Jules & Jan

Always remember “Life is to be Enjoyed Not Endured”
————————————————————

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